Design Brief

Company Name






Contact (Your Name)






Project Number

Project Name

We generally name your project your company name (at) event or exhibition name. If you have an internal reference to include on our paperwork - let us know! Perhaps the name of an exhibition or event? If not lets still give your project a title.


If other, please specify:

Project Start Date

Project End Date

Stand Dimensions

How many metres wide x how many metres deep?

Stand Number

Stand Orientation

Industry jargon. We can advise if you don't know!

Proposal Deadline

Do you have a deadline for us to get back to you. We will do our best to get back to you by then within reasonable request. 


If you have a budget to work to, please let us know. It helps speed up the process.

Number of Events

Tell us how many times you would like to use what we build. We love to recycle!

Asset Management

As standard, we supply goods between two dates on a hire basis. Let us know if you want to own any of the elements we design and build for you. 

Hall/Site Plan

Do you have the following?

Exhibitor Manual

Trade Show Guidelines

Branding Guidelines

Photos/Visual References

Business Development Manager

The person that helps develop your design brief, offer advice and generates a quote. We can suggest a team member for you.


This is the creative genius that will bring your requirements to life. We can suggest who will be the best fit for your project.

Project Manager

This is the person that will live and breathe your project until it is delivered on the day. We have Project Managers who specialise in different things so we can fill this in for you.


Is there a particular style that you like or an inspiration we need to know about?

Style Description

Raised Floor

Floor Finishes

If other, please specify:

Floor Edging


If other, please specify:

Stand Height

If other, please specify:

Are you displaying products

Product Dimensions

Description of Products

Screens or Displays

If a picture is worth a thousand words, what is a video worth?. Good content displayed well will always convey your message well to your audience without even starting a conversation. It can even be the catalyst to start that conversation. Please describe the screens or displays you require. Wall mounted screens, LED walls, LED curtains, curved displays, the possibilities are endless!

Content Sources

These are things that can drive your content. If you have a plan, let us know, otherwise, we can provide all the technical advice you require to get this right.

If other, please specify:

Interactive Elements

These are the touchy-feely gadgets that can drive interaction on a stand. 

If other, please specify:


Like a great painting, it's the contrast between light and shade that creates focus and highlights particular areas of an exhibition stand or display. Use lighting to spotlight a product or illuminate a logo. Cool white will keep colours intact while warm light will make people feel comfortable in a lounge setting. Even the light fittings themselves can tell a story by having a particular style or architectural quality.

 If you are unsure, leave it with us experts!

If other, please specify:

Lighting Concept

Objective of Project

What problem needs to be solved and how will this project meet this need?

What is the most important thing you want to communicate?

What do you want the audience to think?

What do you want the audience to feel?

What do you want the audience to do?

Package Inclusions

For simple small items, we try not to use up your budget on design. 'Simple' might be enough to get it going. For most projects, 'Good' will be fine. Many of our clients fall into the 'Better' end of the scale. Finally, for larger projects at the top end of the scale, we go all out and deliver the 'Best'!

Design Extras

Sometimes a picture needs to be complemented with interactivity or a virtual fly-through. But be aware, these things take time!

If other, please specify:

Additional Notes

Is there anything else that you would like us to know?